New Consumer Research Shows Strong Canadian Support for Gene-Edited Pork
New Consumer Research Shows Strong Canadian Support for Gene-Edited Pork
New consumer research suggests Canadian shoppers are increasingly open to pork produced using gene-editing technology—particularly when clear benefits, such as reduced antibiotic use, are communicated.
The study, commissioned by PIC and conducted by Circana, surveyed more than 5,000 pork consumers across eight key countries. Canadian respondents demonstrated an above-average likelihood of purchasing pork from gene-edited pigs compared with global benchmarks.
Reduced Antibiotic Use Drives Interes
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